All Posts


How to Protect Yourself From Bookkeeper or CPA Mistakes
December 29, 2025 Most small business owners assume their bookkeeper or CPA is handling everything correctly—and in a perfect world, they would be. But bookkeeping and tax mistakes happen far more often than people realize, and the consequences can range from inaccurate financials to IRS issues, missed deductions, or costly cleanups months or even years later. The truth is that even if you outsource your accounting, you are still responsible for the accuracy of your financial
Kash Rocheleau
13 minutes ago3 min read


Outgrowing the Old Tax Strategy Myths: The Real Benefits of Hiring Your Kids in Your Business
December 26, 2025 If you’ve ever heard another business owner casually say, “Oh yeah, I just put my kids on payroll,” you may have wondered: Is that legit? Is it smart? And should I be doing it too? Here’s the truth: hiring your children—done correctly—is one of the most powerful, IRS-approved tax strategies for small business owners. It reduces your tax liability, teaches your kids real financial skills, and keeps more money inside your household instead of sending it to th
Kash Rocheleau
3 days ago3 min read


5 Signs It’s Time to Clean Up Your Books (And Where to Start)
December 22, 2025 Let’s be honest — most business owners don’t start their journey because they love bookkeeping. You started because you had a vision, a skill, or a product you believed in. But somewhere between chasing invoices, reconciling accounts, and trying to remember which subscription auto-renewed last month, the numbers got messy. Here’s the truth: messy books happen. Whether you’re growing faster than expected or just juggling too many hats, it’s easy for your fina
Kash Rocheleau
Dec 223 min read


Outgrowing the LLC vs. Sole Proprietorship Confusion: Which Structure Actually Serves Your Business?
December 19, 2025 When you’re starting or growing a business, choosing the right business structure can feel like one of those “I’ll deal with it later” problems. But here’s the thing: the way your business is set up impacts your taxes, your liability, your protection, and even how “legit” your business looks to the outside world. The two most common options for small businesses are sole proprietorships and LLCs (Limited Liability Companies) —and while both have their place,
Kash Rocheleau
Dec 193 min read


The Three Financial Statements Every Business Needs to Understand (How They Work Individually and How They Fit Together)
December 15, 2025 Most entrepreneurs know they should look at their numbers — but knowing where to look and what those numbers actually mean is a completely different skill. You can have reports. You can even have clean books. Yet still feel in the dark. Why? Because financial clarity doesn’t come from looking at one number or one report. It comes from understanding the three financial statements that power every business decision: the Profit & Loss , the Balance Sheet , and
Kash Rocheleau
Dec 154 min read


How to Read Your Financial Statements Without Falling Asleep
December 12, 2025 Let’s be honest — most business owners would rather do just about anything than read their financial statements. Taxes? Maybe. A dentist appointment? Sure. Cleaning out the garage? Tempting. For many entrepreneurs, financial reports feel like a foreign language — full of jargon, tiny numbers, and charts that make your eyes glaze over. But here’s the truth: your financial statements aren’t meant to confuse you. They’re meant to empower you. And once you know
Kash Rocheleau
Dec 123 min read


Run Rate vs Burn Rate: The Two Numbers Every Business Should Know (But Most Aren’t Getting From Their Bookkeeper)
December 8, 2025 Every business owner wants to know one thing: "How long can we sustain what we're doing — and how fast can we scale?" Two little metrics hold the answers: run rate and burn rate. They’re not just financial buzzwords. They are directional indicators. Survival indicators. Strategy indicators. And yes — they're far more powerful than just looking at your P&L and hoping today looks better than last month. Yet most small businesses never see these numbers.Not beca
Kash Rocheleau
Dec 83 min read


Profit vs. Cash Flow: Why They’re Not the Same Thing
December 5, 2025 Here’s a sentence that’s made more than a few business owners panic: “If I’m profitable, why don’t I have any money?” It’s one of the most common frustrations I hear — and one of the biggest misunderstandings in business finance. Profit and cash flow are often used interchangeably, but they measure two very different things. And knowing the difference can mean the difference between struggling to stay afloat and building a business that feels steady, strategi
Kash Rocheleau
Dec 53 min read


The Real Cost of Disorganization: How Messy Books Hurt Growth
December 1, 2025 We’ve all been there — receipts piled in drawers, invoices sitting in your inbox, and a bank account balance that never quite matches what your software says it should. You tell yourself you’ll catch up next weekend, but then something more urgent always pops up. Before you know it, you’re months behind, unsure of where the money’s going, and a little embarrassed to even open your accounting system. Here’s the thing — messy books aren’t just an inconvenience.
Kash Rocheleau
Dec 13 min read


Outgrow Disconnected Purpose: Aligning Your Numbers with Your Purpose and Mission
November 26, 2025 Somewhere along the way, business finance got a reputation for being cold, complicated, and disconnected from purpose. But the truth is, your numbers tell a story — and when you learn to read that story, it becomes one of the most powerful tools for living out your mission. Purpose-driven finance isn’t about spreadsheets or statements; it’s about alignment. It’s about making sure that every dollar, decision, and direction reflects what matters most to you an
Kash Rocheleau
Nov 263 min read


Outgrowing Confusion: Accountant vs. CPA — Why Both Matter and How They Work Together
November 24, 2025 If you run a business long enough, you’ll eventually hit the “alphabet soup” phase of financial support: bookkeepers, accountants, controllers, CFOs, CPAs… and all the lines start to blur. One of the most common points of confusion? The difference between an Accountant and a CPA. Business owners often assume the two are interchangeable, or that hiring a CPA alone solves every financial challenge. The reality is more nuanced — and understanding the distinctio
Kash Rocheleau
Nov 243 min read


Outgrowing the Payroll vs. Distribution Confusion
November 21, 2025 If I had a dollar for every time an entrepreneur said, “Yeah, I paid myself this month,” and then pointed to a random transfer labeled Owner Draw , I’d… well, I’d probably create an S-Corp and put myself on payroll. Here’s the truth most business owners were never taught (and most accountants end up explaining on repeat): Owner distributions are not payroll. Treating them like payroll can quietly mess up your taxes, cash flow, and entire financial picture.
Kash Rocheleau
Nov 213 min read


Bookkeeping vs. Accounting vs. CFO: Which One Does Your Business Really Need?
November 17, 2025 One of the biggest sources of confusion for business owners is understanding who is responsible for what when it comes to managing their finances. You know you need help with your numbers — but do you need a bookkeeper, an accountant, or a CFO? And what’s the difference, really? The truth is, each role plays a distinct part in your financial journey. Think of them as layers of financial clarity — each one builds on the other as your business grows. Whether y
Kash Rocheleau
Nov 173 min read


Outgrowing Tariff Confusion: How to Keep Your Costs Clean and Your Margins Honest
November 14, 2025 If you’ve ever imported a product, opened the invoice, and wondered, “Wait… what is this extra charge and why is it so high?” — welcome to the world of tariffs. And let’s be honest: this “new normal” is something that has had all of us banging our heads against the wall over the last year. Tariffs haven’t just added unexpected costs to your P&L or chipped away at your margins — the bigger headache has been figuring out how to account for them. Where do they
Kash Rocheleau
Nov 143 min read


Outgrowing Financial Overwhelm: How to Take Back Control of Your Business Numbers
Outgrowing financial overwhelm starts with clarity and confidence. Learn how to turn confusion into control and make your numbers work for you, not against you.
Kash Rocheleau
Nov 103 min read